High-End & Mainstream Versions of Packaging for Product Lines
Design & Product Development
From Concept to Development Art Files, Sourcing & Factory Liaison Work, comes Final Prototypes & then the Fulfilled Orders of Product for Selling.
CBD Product Line with
Los Angeles CA; 2018/2019
Design & development of product line packaging with Owner. Develop artwork & act as liaison with factory to align with best quality product. Write copy for all items, create layouts and designs, source paper qualities and callout Pantones. Visit factory in San Diego to source hemp products. Work with Hong Kong company to develop packaging within costing goals until fulfillment of production orders.
Clients include Petite Ermitage, Yamashiro Mountain Palace Hollywood, BOL Meditation space, & LEFAIR magazine. Brand ambassador Brian Ellis led meditations with Lauren Waggoner sound baths & musical healings.
Align brand with ideal customer base and work with high end spaces to hold meditation events. Invite press, write marketing & copy items/edit for website, emailer invites, promotional materials, wholesaler pamphlets, investor decks, look-books for product line, and social media channels. Clients include elite group of business owners & influencers based in Los Angeles, France and beyond, as well as celebrities in entertainment industry.
BOL Meditation x Hemp Tea
Los Angeles CA
DESIGN OF PACKAGING FOR MAINSTREAM PRODUCT LINE
Target Customers: Amazon / Target / Grocery Stores
Creation of packaging & layouts within formats. Packaging design & paper qualities with USA producer. Legalities with ingredients & landing on inspired flavor names. Costing structures aimed at mass market pricing (Amazon Target etc.) Potential goop feature in future.